Your Santa Cruz. Your Schedule. Your Story.

Private tours for families, couples, and groups — built around you.

Private tours give you the full attention of a local expert with no strangers, no fixed schedule, and no topics you don't care about. You choose what to explore — surf history, architecture, hidden nature spots, filming locations, the university campus — and we build the walk around your group.

Perfect for families, couples, visiting groups, and anyone who wants a deeper experience than a public tour can offer.

Pricing

Starts at $250 for up to 6 guests · Up to $600 for up to 12 guests · Additional guests $35 each. Contact us for a custom quote.

What We Can Build for You

For History & Architecture Lovers

Downtown Santa Cruz, Mission Hill, Beach Hill estates, Victorian neighborhoods, earthquake history, early California mission sites.

For Surf & Coastal Enthusiasts

The full surf history walk, wetsuit innovation story, Steamer Lane, West Cliff Drive, Lighthouse Point, marine wildlife.

For Nature & Outdoor Explorers

Wilder Ranch historic dairy, Cotoni-Coast Dairies conservation lands, Shark Fin Cove, Henry Cowell Ranch & Limekilns, coastal trail walks.

Fully Custom

UCSC campus tours, movie filming locations, neighborhood deep-dives, family reunion walks, anniversary or special occasion experiences. If you have an idea, we'll build it.